Market Opportunity
Teachers are leaving the profession in record numbers. Instructional design — creating corporate training, e-learning, and educational content — is a natural pivot that uses teaching skills in a better-paying industry ($70k–100k+). Teachers need a structured bridge.
The Idea
Build 'Teacher to Instructional Designer' bootcamp. 8-week program: ID fundamentals (ADDIE, SAM models), e-learning authoring tools (Articulate Storyline, Rise), portfolio building (3 real projects), corporate L&D landscape, job search strategy, and interview prep. Cohort-based with ID professionals as mentors. Price $1,500–2,500.
Key to Success
- Teachers already have 80% of ID skills — the bootcamp bridges the 20% they don't: corporate tools and language
- Portfolio is EVERYTHING — graduates leave with 3 portfolio projects they can show employers
- Partner with companies hiring instructional designers for a hiring pipeline — this is your key selling point
AI Tools to Leverage: Articulate 360, Camtasia, Canva, Zoom, Notion