Market Opportunity
Small business owners are experts in their craft, not finance. A course covering: separating finances, cash flow management, pricing for profit, reading financial statements, tax planning, and when to hire a CFO — bridges the #1 skill gap that kills small businesses.
The Idea
Create 'Financial Fitness for Small Business.' Modules: business entity and banking setup, bookkeeping basics (or hiring a bookkeeper), cash flow management and forecasting, pricing for profit (not just revenue), reading P&L and balance sheet, tax planning strategies, and financial metrics that matter. Price $99–249.
Key to Success
- Use REAL small business financials (anonymized) as case studies — abstract concepts don't stick
- Include templates: cash flow forecast, pricing calculator, monthly financial review checklist
- Offer a 'Financial Health Score' assessment — businesses diagnose their financial weaknesses before starting the course
AI Tools to Leverage: QuickBooks, Google Sheets, Loom, Canva, Teachable