Market Opportunity
Rabbit, guinea pig, hamster, reptile, bird, fish owners underserved by general pet stores. Specialty store curating species-appropriate products.
The Idea
Build exotic and small pet store. Categories: rabbits/guinea pigs, reptiles, birds, fish, hamsters. Curate species-appropriate products with expert guidance.
Key to Success
- Species EXPERTISE — partner with exotic vets
- Community MARKETING in specialized forums
- Care GUIDES as lead magnets
AI Tools to Leverage: Shopify, Canva, ChatGPT, exotic pet forums, Instagram